Long Climb
A two-minute film for a cycling brand’s spring range, cut from two days of riding in the North Georgia hills.
Clip info
Client
Fernway Cycling
Kind
Brand film
Runtime
2:14
Delivered as
ProRes 422 HQ · 3840 × 2160 · 23.976
Look
Late sun
Year
2026
After it went out
1.4M
views
in the first week, on the brand’s own channels
How it was made
Two days in the hills above Dahlonega
The brief
Fernway wanted one film for the spring range that would work as a two-minute brand piece, a minute for paid social and three short cut-downs. The shoot was two days in the hills above Dahlonega with three cameras and a drone.
The edit
I built the assembly on Monday from 214 clips, found the line in the rider’s breathing, and cut to that instead of to the music. Picture locked on Thursday morning at 2:14.
Colour stayed close to what the light did on the day: warm late sun, skin kept honest, the jersey held back so it didn’t glow. The mix keeps the wind and the freewheel under a quiet score.
What happened
The film went out on Fernway’s own channels the following Monday and passed 1.4 million views in the first week. The 15-second cut-down ran as their best ad of the season.
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